
Hoi An is more than just an ancient town filled with lantern-lit streets and historic landmarks—it’s also a shopper’s paradise. Shopping in Hoi An is not just about buying—it’s about experiencing the town’s rich cultural heritage through the skilled hands of local artisans and tailors. Read on to discover the best shopping spots in Hoi An, what to buy, and tips to get the most out of your shopping experience in this vibrant and historic town.
Why You Should Go Shopping in Hoi An

Hoi An is a shopping paradise with a rich cultural heritage, offering high-quality, handcrafted products that make it one of the best things to do in Hoi An. The town is famous for its tailor-made clothing, with expert tailors creating custom suits, dresses, and shoes in just a few days. Handmade leather goods such as bags, wallets, and sandals are also popular, crafted with precision and durability. Artisan crafts like traditional lanterns, ceramic pottery, and handwoven textiles reflect the town’s centuries-old craftsmanship, adding to the allure of exploring its markets and shops.

Ethical shopping is encouraged, with many stores selling eco-friendly and fair-trade products like organic cotton clothing and handmade paper goods. Shopping in Hoi An is more than a transaction—it’s an opportunity to support local artisans and take home unique, high-quality souvenirs, making it a standout experience.
Hoiana Resort & Golf – Shopping with ease while enjoying your Luxury Stay In Hoi An

Situated along the breathtaking coastline of Quang Nam, Hoiana Resort & Golf stands as a premier luxury destination in Southeast Asia, blending world-class hospitality with top-tier entertainment. Just a 15-minute drive from Hoi An, the resort enjoys a prime location near two UNESCO World Heritage Sites—Hoi An Ancient Town and My Son Sanctuary—offering guests a seamless mix of cultural exploration and opulent relaxation.

In 2024, Hoiana Resort & Golf was once again recognized as the “Best Integrated Resort“ at the Asia Pacific Travel & Leisure Awards, marking its second consecutive win. This accolade reflects the resort’s unwavering dedication to delivering exceptional guest experiences and reinforcing its status as a leading destination for luxury travelers.
Boasting an impressive 1,200 rooms across four exclusive hotels—Hoiana Hotel & Suites, New World Hoiana Beach Resort, New World Hoiana Hotel, and Hoiana Residences—the resort caters to a wide range of travelers, from families to those seeking high-end indulgence.

Hoiana Resort & Golf offers a luxurious stay complemented by convenient shopping experiences, allowing guests to indulge in retail therapy without leaving the premises. Among the various retail outlets, four notable shops stand out:
Time is Money – Jewelry Shop

Time is Money, situated on the ground floor of Hoiana Resort & Golf, is a distinguished jewelry boutique offering a curated selection of meticulously crafted pieces, including:
- Elegant necklaces that range from delicate chains to bold statement designs,
- Bracelets blending classic sophistication with modern flair,
- Sophisticated watches, likely featuring premium brands known for precision and style.

Given Hoiana Resort & Golf’s reputation as a premier luxury destination in Vietnam, Time is Money almost certainly showcases high-end jewelry brands alongside bespoke creations. The shop features exclusive collections inspired by Vietnamese culture, such as pieces incorporating local motifs, gemstones, or traditional craftsmanship techniques—think jade, pearls, or intricate goldwork that reflects the region’s heritage.

What sets Time is Money apart is its commitment to personalized service. The shop’s knowledgeable staff is on hand to guide guests through their selections, ensuring each purchase feels tailored to the individual—whether it’s a custom-designed ring for a milestone event or a luxury timepiece as a lasting investment.
For more information:
- Category: Jewelry Shop
- Opening Hours: 10:00 AM – 12:00 AM
- Location: Ground Floor, Hoiana Resort & Golf
- Contact: (+84) 778 220 888
Pro Shop – Fashion

The Pro Shop at Hoiana Resort & Golf, strategically positioned on the ground floor, is a haven for fashion-forward guests seeking stylish golf apparel and accessories. This boutique-style shop offers a meticulously curated selection of high-quality clothing from renowned brands like Titleist, FootJoy, and Adidas, catering to both avid golfers and casual visitors.

You’ll find sleek golf shirts, comfortable yet fashionable pants, and trendy options like dresses and skorts—designed especially for women—blending performance with elegance for wear on and off the course.
As the Women’s Amateur Asia-Pacific (WAAP) 2025 tournament unfolds at Hoiana Resort & Golf, the Pro Shop is fully stocked with premium golf essentials to support every player in achieving their best performance. From high-quality apparel and footwear to top-tier gloves and accessories, the shop provides everything needed for comfort, style, and precision during this prestigious event. Whether you’re a competitor or a spectator, you can gear up with the latest collections tailored to enhance your game and experience.
For more information:
- Category: Fashion
- Opening Hours: 11:00 AM – 8:00 PM
- Location: Ground Floor, Hoiana Resort & Golf
- Contact: (+84) 888 807 426
Cashmere – Souvenir shop

Cashmere is a distinguished souvenir shop operating daily from 10:00 AM to 7:00 PM. This boutique specializes in high-quality cashmere and silk products, reflecting the rich textile heritage of the region.
The shop features a curated range of premium cashmere and silk items, blending elegance with local craftsmanship, including:
- Scarves and Shawls: Lightweight silk scarves for warm climates and cozy cashmere wraps for cooler moments, likely featuring Vietnamese-inspired designs such as lotus or dragon motifs—common in the region’s textile traditions.
- Garments: Think cashmere sweaters, cardigans, or silk dresses that fuse modern style with subtle nods to local artistry.
- Accessories: Smaller treasures like silk ties or cashmere gloves, ideal for gifts or personal treats.

Cashmere stands out by offering luxury textiles in a resort that celebrates Vietnamese culture alongside world-class amenities. Its products go beyond generic souvenirs, providing sophisticated alternatives like a silk scarf with local flair or a cashmere shawl that doubles as a travel companion. Exclusive to Hoiana, it’s a hidden gem tied to your resort experience—no mass-market knock offs here.
For more information:
- Category: Souvenir Shop
- Opening Hours: 10:00 AM – 7:00 PM
- Location: Ground Floor, Hoiana Resort & Golf
- Contact: (+84) 898 526 450 / (+84) 905 325 791
TH-Amovino – Wine & Cigar Shop

TH-Amovino is a premium wine and cigar shop located on the ground floor of Hoiana Resort & Golf. The shop features an impressive array of fine wines, with bottles hailing from celebrated wine-producing regions such as France, Italy, and Australia.
For cigar enthusiasts, TH-Amovino stocks premium brands like Cohiba and Montecristo, known for their quality and prestige in the world of cigars. These offerings reflect the lounge’s alignment with the upscale positioning of Hoiana Resort & Golf, suggesting a focus on exclusive and high-end products.

As part of Hoiana Resort & Golf, TH-Amovino fits seamlessly into the property’s portfolio of premium amenities. Guests can pair a visit to the lounge with other resort experiences—playing a round at the Hoiana Shores Golf Club, relaxing by the pool, or taking a shuttle to explore Hoi An’s cultural heritage—before returning to enjoy a fine wine or cigar. This integration makes it more than just a shop; it’s a key element of the resort’s luxury lifestyle offering.

For those looking for a memorable gift, TH-Amovino’s selection of international wines and premium cigars provides sophisticated options, perfect for sharing a taste of luxury with friends or family.
For more information:
- Category: Wine & Cigar Shop
- Opening Hours: 10:00 AM – 10:00 PM
- Location: Ground Floor, Hoiana Resort & Golf
- Contact: (+84) 976 737 150
Hoi An Central Market – Best for Local Shopping

The market is divided into various sections, each offering unique products. The fresh produce section is particularly noteworthy, with vendors displaying an array of colorful fruits and vegetables sourced from the fertile lands surrounding Hoi An. Shoppers can find tropical fruits like mangoes and papayas alongside local herbs and vegetables essential for Vietnamese cuisine. The seafood section is another highlight, where local fishermen deliver their catches early in the morning, ensuring that visitors can purchase the freshest fish available.

The Hoi An market is divided into various sections, each offering unique products. The fresh produce section is particularly noteworthy, with vendors displaying an array of colorful fruits and vegetables sourced from the fertile lands surrounding Hoi An. Shoppers can find tropical fruits like mangoes and papayas alongside local herbs and vegetables essential for Vietnamese cuisine.

In addition to food items, Hoi An Central Market is famous for its silk and textile offerings. The market is home to some of the best tailors in Hoi An, with numerous skilled artisans providing affordable custom-made clothing. Visitors can order anything from elegant dresses to tailored suits, often completed within 24 hours, making it a must-visit spot for those seeking unique, high-quality garments crafted to perfection.
For more information:
- Address: 19 Tran Phu Street, Cam Chau Ward
- Opening hours: 6 AM – 10 PM
Hoi An Night Market – Best for Souvenirs & Lanterns

Hoi An Night Market, also known locally as Nguyen Hoang Night Market, stretches approximately 300 meters and features over 50 stalls, making it a shopping paradise for souvenirs and handicrafts. Open daily from 5:00 PM to 11:00 PM on Nguyen Hoang Street, the market comes alive with illuminated lanterns, intricate handicrafts, and enticing street food.

One of the top items to buy at the Hoi An Night Market is its signature silk lanterns. These lanterns, a symbol of Hoi An, come in various colors and designs. These unique lanterns are lightweight and easily foldable, making them ideal souvenirs for travelers. Depending on size and style, lantern prices range from 30,000 VND to 300,000 VND (approximately $1.20 to $12 USD).

In addition to lanterns, the market offers a wide array of souvenirs and handicrafts. You can find handmade pottery showcasing regional artistry, traditional Vietnamese clothing like the Ao Dai, hand-stitched leather goods, and locally made jewelry. Other popular items include lacquerware, ceramic products, and paintings. Many handicrafts are sourced from traditional villages near Hoi An, such as Thanh Ha pottery and Hoi An Silk Village.
Hoi An Tailor Shops – Best for Custom Clothing

Hoi An has earned a global reputation as a tailoring hub, attracting visitors who seek custom-made clothing at reasonable prices. The tradition of tailoring in Hoi An dates back to its days as a bustling trading port in the 16th and 17th centuries, where merchants from various cultures exchanged textiles and techniques.

This rich history has fostered a vibrant tailoring industry, with approximately 350 establishments offering custom-made clothing, ready-to-wear items, fabrics, and accessories. Hoi An’s tailoring services became a unique tourism product around the 2000s, drawing both domestic and international visitors with its convenience and high aesthetic value.

The appeal of Hoi An tailoring lies in its ability to quickly produce custom-made clothing for short-term visitors, ensuring a perfect fit and neat appearance. Unlike other destinations where ready-made clothes are the norm, Hoi An allows visitors to experience the handcraft tailoring process and leave with a personalized garment. Skilled tailors can replicate almost any style, whether from the past or the latest trends.
Hoi An tailors offer high-quality custom clothing at reasonable prices. A custom suit typically costs between $80 – $250 USD, depending on the fabric and design complexity. A silk dress ranges from $40 – $120 USD, with hand-embroidered or premium silk options priced higher. For shirts and casual wear, prices start at $25 – $60 USD, making it an affordable way to get tailor-made clothing with a perfect fit.
Here are some of the best tailor shops in Hoi An you can consider:
- Yaly Couture – 47 Tran Phu Street, Hoi An
- A Dong Silk – 40 Le Loi Street, Hoi An
- Bao Khanh Silk – 101 Tran Hung Dao Street, Hoi An
- BeBe Tailor – 11 Hoang Dieu Street, Hoi An
- Kimmy Tailor – 70 Tran Hung Dao Street, Hoi An
- Lana Tailor – 130 Tran Phu Street, Hoi An
Precious Heritage Art Gallery Museum – Best for Unique Photography Prints

The Precious Heritage Art Gallery Museum, located in Hoi An’s Old Town at 26 Phan Boi Chau Street, is a unique cultural space dedicated to showcasing the diverse ethnic groups of Vietnam through the lens of French photographer Réhahn. Opened on January 1, 2017, this museum is the culmination of Réhahn’s decade-long “Precious Heritage” project, which documents Vietnam’s 54 ethnic groups.

The museum is housed in a beautifully restored 19th-century French colonial house, recognized as a historic architectural site by the city. Inside, visitors can explore five rooms spanning over 500 square meters, featuring hundreds of striking portraits, over 60 traditional costumes, tribal songs, and various artifacts.
For more information:
- Opening Hours: Daily from 8:00 AM to 8:00 PM
- Location: 26 Phan Boi Chau Street, Hoi An City
- Entrance Fee: Free admission
Metiseko – Best for Sustainable & Ethical Fashion

Metiseko is a standout shop in Hoi An for those interested sustainably and ethically. Founded by a French-Vietnamese couple, Metiseko focuses on creating high-quality clothing made from organic cotton and natural dyes sourced from local artisans.
The shop offers a range of stylish clothing options, including dresses, tops, and accessories that reflect both contemporary fashion trends and Vietnamese heritage. Metiseko’s designs often incorporate intricate patterns inspired by traditional motifs, making each piece unique and culturally significant.
For more information:
- Opening Hours: Daily from 8:30 AM to 9:30 PM
- Location: 140 Tran Phu Street, Hoi An Ancient Town
Sunday in Hoi An – Best for Trendy & Bohemian Shopping

For those seeking trendy and bohemian-inspired shopping, Sunday in Hoi An is a must-visit destination. This lifestyle boutique offers a curated selection of home essentials, fashion items, and accessories that embody a chic and relaxed aesthetic.
From organic bamboo bedding to stylish apparel, each product is thoughtfully designed to blend comfort with contemporary style. The store’s inviting atmosphere and commitment to quality make it a favorite among both locals and tourists. Additionally, visitors can explore their ‘Insta-worthy’ wall, perfect for capturing memorable moments during their shopping experience.
For more information:
- Opening Hours: Daily from 9:00 AM to 9:00 PM
- Location: 184 Tran Phu Street, Minh An, Hoi An
Reaching Out – Best for Handmade Ceramics & Tea Sets

Nestled in the heart of Hoi An ancient town, Reaching Out is a social enterprise dedicated to creating high-quality, handcrafted products while empowering artisans with disabilities.
Established in 2000 by Mr. Binh Le, who himself faces physical challenges due to polio, the initiative aims to provide meaningful employment and promote traditional Vietnamese crafts.

Visitors can explore a wide array of meticulously crafted ceramics and tea sets, each piece reflecting the artisans’ dedication and skill. The serene ambiance of the adjoining teahouse offers a tranquil space to experience these creations firsthand, enhancing the cultural richness of Hoi An shopping.
For more information:
- Opening Hours: Monday to Friday: 8:30 AM – 9:30 PM; Saturday to Sunday: 9:00 AM – 7:00 PM
- Location: 103 Nguyen Thai Hoc Street, Hoi An City, Vietnam
- Entrance Fee: Free admission
Hoi An Silk Village – Best for Authentic Silk Products

Located just one kilometer from Hoi An’s ancient town, the Hoi An Silk Village offers an immersive journey into the region’s rich sericulture heritage. This cultural center showcases the traditional process of silk production, from mulberry cultivation and silkworm rearing to the intricate art of weaving.

Visitors can engage with artisans, observe age-old techniques, and even try their hand at weaving. The village also features a showroom displaying a vast collection of high-quality silk products, including garments and accessories, making it a prime destination for those seeking authentic Hoi An shopping experiences.

A standout feature of Hoi An Silk Village is its on-site restaurant, which elevates the visitor experience with a delightful buffet showcasing the flavors of Central Vietnam. Housed in a spacious, open setting adorned with traditional Vietnamese decor, the restaurant serves a variety of local specialties such as Cao Lau (a Hoi An-exclusive noodle dish with pork and greens), Mi Quang (Quang Nam-style noodles), Banh Beo (steamed rice cakes topped with savory garnishes), and Banh Xeo (crispy Vietnamese pancakes).
Priced at approximately 300,000 VND per person, the buffet offers an affordable yet flavorful way to recharge after exploring the silk-making process, earning it a spot among the best restaurants in Hoi An for those seeking an authentic taste of local cuisine in a cultural setting.
For more information:
- Opening Hours: Daily from 8:00 AM to 9:00 PM
- Location: 28 Nguyen Tat Thanh, Cam Pho Ward, Hoi An, Quang Nam
- Entrance Fee: 50,000 VND per person
Tips for Shopping in Hoi An

Hoi An is a shopper’s paradise, offering everything from tailored clothing and silk products to handcrafted ceramics and lanterns. However, to make the most of your Hoi An shopping experience, there are a few important tips to keep in mind.
Bargaining is Expected but Be Respectful

Negotiating prices is common in Hoi An’s markets and smaller shops, especially at places like the Hoi An Night Market and Hoi An Central Market. Vendors often start with higher prices, so bargaining can help you get a fair deal. A general rule is to counteroffer at 40-50% of the initial price and work your way up.
However, in high-end shops like Yaly Couture or Metiseko, prices are fixed due to the premium quality of materials and craftsmanship.
Choose the Right Tailor for Custom Clothing

Hoi An is famous for its tailoring, but the quality varies by shop. Yaly Couture, BeBe Tailor, and A Dong Silk are among the most reputable, offering a wide range of fabrics and customization.
For a custom suit, expect to pay $80–$250 USD, while a silk dress ranges from $40–$120 USD. Always check sample work, clarify material quality, and allow at least two fittings for adjustments.
Verify the Authenticity of Silk Products

Silk is one of Hoi An’s most sought-after items, but not all “silk” sold in markets is genuine. To ensure you’re buying real silk, visit Hoi An Silk Village, where you can learn about the silk-making process and purchase authentic, high-quality fabric. A simple test is to burn a small thread—real silk smells like burnt hair, while fake silk smells like plastic.
Bring Cash and Small Change
Many local shops and street vendors do not accept credit cards, so carrying Vietnamese dong (VND) in smaller denominations is useful. While high-end stores accept cards, they might charge a 3-5% transaction fee.
Conclusion
We hope this guide has given you valuable insights into the best shopping experiences in Hoi An, from vibrant night markets and artisanal boutiques to high-end tailor shops and sustainable fashion stores.
For a luxurious and hassle-free shopping getaway, Hoiana Resort & Golf is the perfect place to stay. Located just 15 minutes from Hoi An, the resort provides world-class accommodations, premium shopping options, and a variety of dining experiences all in one destination.
Book your stay at Hoiana Resort & Golf today and enjoy the best of Hoi An shopping while indulging in unparalleled luxury!