Are you looking for a jewelry shop in Hoi An that offers more than sparkle? Hoi An’s ancient town isn’t just famous for lanterns and tailor-made suits—it’s also home to a vibrant community of artisans creating one-of-a-kind handmade jewelry. In this guide, we’ll introduce you to the top 7 jewelry shops in Hoi An where you can find truly unique pieces to take home.
Criteria for Choosing a Reputable Jewelry Shop in Hoi An
When searching for a trustworthy jewelry shop in Hoi An, evaluating the following criteria will help ensure the quality of both the products and services you receive — and elevate your experience among the best things to do in Hoi An.
1. Legal Certification and Quality Assurance
A reputable jewelry shop must have a valid business license and certifications verifying the authenticity of their products. This ensures the jewelry is crafted from high-quality materials such as genuine gold, silver, or diamonds—not counterfeit or low-grade items. Customers have every right to request quality inspection certificates before purchasing to ensure transparency and peace of mind.
2. Clear Warranty and After-Sales Service
Trustworthy jewelry shops usually offer transparent warranty policies, including free cleaning, polishing, or repair services when needed. These policies reflect a high level of professionalism and long-term customer care. For example, some jewelry shops in Hoi An provide lifetime free polishing for silver items and repair support depending on the condition of the product.
3. Variety of Designs and Trend Updates
A quality jewelry shop in Hoi An frequently updates its collection with new designs in line with the latest fashion trends. A wide range of styles allows customers to find pieces that suit their personal tastes and preferences. Shops that display coordinated sets—necklaces, earrings, rings, bracelets—make it easier for customers to visualize and select matching items.
4. Convenient Location and Professional Display Space
Well-established jewelry shops in Hoi An are often located in central, easily accessible areas with impressive storefronts. A professional showroom layout, balanced lighting, and spacious walkways not only enhance the shopping experience but also showcase the jewelry’s beauty. Thoughtful interior design and harmonious color schemes help products stand out and attract attention.
5. Professional and Attentive Staff
Friendly, knowledgeable consultants who understand the products and can offer recommendations based on customer needs are a major asset. Professional service elevates the shopping experience and builds customer trust and satisfaction.
Top 7 Most Beautiful Jewelry Shops in Hoi An
Hoi An captivates visitors not only with its ancient charm and rich cultural heritage, but also as a destination for exquisite, artistic jewelry. The town is home to a variety of fine jewelry stores in Hoi An, offering unique handcrafted pieces that reflect both tradition and creativity. Below are 7 must-visit jewelry shops in Hoi An that you shouldn’t miss.
TIME IS MONEY – Hoiana Resort & Golf
If you’re seeking a place to indulge in premium jewelry within a luxurious resort setting, TIME IS MONEY at Hoiana Resort & Golf is your perfect destination. Located within the largest integrated resort complex in Central Vietnam, this jewelry shop in Hoi An delivers a unique shopping experience with its modern design and curated selection of exquisite pieces. It’s not just a retail space but a refined highlight along your journey through Hoi An — especially for those with a love for iconic brands and high-end timepieces, or anyone exploring top resorts near Hoi An Ancient Town as part of their Hoi An itinerary.
TIME IS MONEY specializes in jewelry collections including earrings, bracelets, and necklaces from renowned international labels like Tiffany & Co., Cartier, Chanel, Hermès, and Dior.
The store also carries fine gold, silver, gemstones, and diamonds, with over 100 designs regularly updated in line with global trends. Items crafted from 18K gold and GIA-certified diamonds often take center stage, appealing to both collectors and fashion-forward shoppers.
In addition to fine jewelry, TIME IS MONEY features the luxury watch line CRONUSART, known for its innovative carbon-fiber construction and distinctive barrel-shaped cases. These bold yet elegant designs offer a striking fusion of strength and sophistication. With its constantly refreshed inventory, the store has become a go-to for travelers looking for gifts from Hoi An and unique souvenirs in Hoi An jewelry.
Serving a clientele that is over 70% international, particularly from China, Korea, and Europe, TIME IS MONEY offers multilingual customer service (English, Chinese, and more) to ensure guests find the perfect piece that fits their style and budget.
Nestled on the ground floor of Hoiana Resort & Golf, near upscale amenities like Hoiana Shores Golf Club and 20+ fine dining outlets, TIME IS MONEY stands out as one of the rare jewelry shops in Hoi An that perfectly merges retail luxury with resort relaxation. Whether you’re after a timeless piece or a fashion-forward find, this shop delivers elegance, quality, and international flair.
Hoiana Resort & Golf
⭐⭐⭐⭐⭐
Address: Tay Son Tay Hamlet, Duy Hai Commune, Duy Xuyen District, Quang Nam Province, Vietnam
Further information:
- Address: Ground Floor, Hoiana Resort & Golf, Tay Son Tay, Duy Hai, Duy Xuyen, Hoi An City, Quang Nam Province
- Telephone: (+84) 778 220 888
- Operating Hours: 10:00 AM – 12:00 AM
- Price Range: From 1,000,000 VND – 20,000,000 VND (luxury brands and CRONUSART watches may vary depending on design)
- Google Review: 4.8/5
EM VietNam Jewelry – 168 Tran Phu Street
Located in the heart of the Old Town, EM VietNam Jewelry is a must-visit jewelry shop in Hoi An for those who appreciate handcrafted pieces rich in Vietnamese spirit. Though modest in size, the store’s thoughtfully designed interior exudes warmth and charm, offering the feeling of stepping into a traditional artisan’s workshop nestled within the bustling streets of Hoi An.
EM VietNam Jewelry is renowned for its premium Myanmar jade collection, meticulously crafted by skilled artisans. Each ring, necklace, or pair of earrings is made from high-quality gold, silver, pearls, or gemstones, with a strong commitment to 100% certified materials. These elegant creations reflect both expert craftsmanship and cultural significance.
Beyond its exceptional products, EM VietNam Jewelry is also known for its knowledgeable staff who specialize in gemstones and feng shui. They provide helpful guidance to ensure customers select jewelry that suits both their style and spiritual energy. With over 500 regularly updated designs, this boutique has earned a reputation as one of the top fine jewelry shops in Hoi An.
Further information:
- Address: 168 Tran Phu, Minh An Ward, Hoi An City, Quang Nam Province
- Phone: Not officially listed (visitors are encouraged to stop by in person or reach out via the store’s fanpage)
- Price Range: From 500,000 VND – 5,000,000 VND depending on material and design
- Google Review: 4.8/5 (based on 120 reviews, updated as of March 2025)
Lotus Jewellery – 82 Tran Phu Street
Distinct and captivating in the heart of the Old Town, Lotus Jewellery offers a refreshing take on the jewelry shop in Hoi An scene, blending traditional charm with contemporary elegance. The brand operates two branches — at 82 Tran Phu and 57 Le Loi — both situated on bustling streets that make them easily accessible for travelers. The store interiors are warm and luxurious, with soft golden lighting that highlights the brilliance of every handcrafted piece on display.
Lotus Jewellery is best known for its handmade jewelry collections crafted from sterling silver, gold, pearls, and semi-precious stones. The signature lotus pendant necklace, inspired by Vietnamese culture, is the store’s best-selling item, accounting for over 60% of purchases due to its intricate design and symbolic meaning. The shop also offers custom design services with a typical turnaround time of 2–3 days, ideal for those looking for a unique souvenir during a short stay.
A standout feature of Lotus Jewellery is its transparent, fixed pricing policy—no bargaining required—giving customers peace of mind. With over 15 years of experience, the store has earned the trust of thousands of both local and international visitors. Jewelry resizing and repair services are also available, making it one of the most reliable destinations for handmade jewelry in Hoi An.
Further information:
- Address:
- 82 Tran Phu street, Minh An Ward, Hoi An City, Quang Nam Province (main branch);
- 57 Le Loi street, Hoi An City, Quang Nam Province
- Phone: +84 235 391 0668
- Price Range: From 300,000 VND – 3,000,000 VND depending on the item
- Google Review: 4.7/5 (based on 250 reviews)
Lac Viet Jewellery – 23 Hoang Dieu Street
Tucked away in the heart of Hoi An’s Old Town, Lac Viet Jewellery shines like a hidden gem with its exquisite handcrafted designs, making it an ideal jewelry shop in Hoi An for those seeking unique, artisanal pieces.
The store specializes in gold, silver, and gemstone jewelry, offering over 300 unique designs meticulously crafted by skilled local artisans. Its retro-inspired space blends nostalgic charm with a cozy ambiance, inviting visitors not only to shop but also to witness the creative process at the small workshop located just behind the main counter.
A standout feature of Lac Viet Jewellery is its custom design service, with pieces completed within just 24–48 hours. According to customer reviews, more than 70% of buyers are highly satisfied with both product quality and the attentive service. The shop also provides complimentary repair services for any jewelry damaged during a trip – especially valuable for international travelers. Popular items include jade rings and silver bracelets with traditional carvings, consistently ranking among their bestsellers.
Further information:
- Address: 23 Hoang Dieu Street, Cam Chau Ward, Hoi An City, Quang Nam Province
- Phone: 0909 529 833
- Price Range: From 350,000 VND – 3,500,000 VND depending on material and design
- Google Review: 4.9/5 (based on 215 reviews)
Jimmy Jewellery: JT’s Nguyen – 01 Tran Phu Street
Step into Jimmy Jewellery: JT’s Nguyen and you’ll instantly feel the vibrant energy of a small corner inside Hoi An’s Fabric Market, where the store is located. Unlike the serene atmosphere of the old town, this spot offers a lively and welcoming vibe, with shelves beautifully arranged with handcrafted silver and gold jewelry. As a standout jewelry shop in Hoi An, Jimmy Jewellery is known for its exclusive collection of over 150 designs—from intricately stone-set necklaces to minimalist silver rings suitable for both men and women.
One of the store’s major highlights is its impressively fast turnaround time—a custom-made ring can be completed within just 12 hours if needed. According to its official fanpage, over 60% of customers are international visitors, particularly from Europe and Australia, thanks to the multilingual service provided by the staff. The jewelry here is not only aesthetically appealing but also rich in sentimental value, with motifs inspired by Hoi An’s lanterns and Vietnamese lotus flowers.
Moreover, the store offers personalized engraving services for names or custom messages, starting from just 50,000 VND—an excellent way to create a truly one-of-a-kind keepsake. Though compact, the space is smartly designed to give customers a clear view of the displays, making Jimmy Jewellery an ideal stop for those looking for a quality and distinctive jewelry shop in Hoi An.
Further information:
- Address: Ground floor, Souvenir Section of Fabric Market, 01 Tran Phu, Cam Chau Ward, Hoi An City, Quang Nam Province
- Phone: 0935 455 526
- Price Range: From 250,000 VND – 2,000,000 VND depending on product
- Google Review: 4.6/5 (based on 180 reviews)
Minh Tam Jewelry – 62 Tran Phu Street
Tucked away in the heart of Hoi An Ancient Town, Minh Tam Jewelry glistens like a hidden gem beneath the town’s iconic lantern-lit streets. Specializing in high-quality silver jewelry made with over 98% pure silver (Ag 98.1%), the store guarantees durability and exceptional shine. Its cozy and unpretentious interior invites visitors to feel right at home — almost as if stepping into a traditional artisan’s workshop nestled in the heart of Hoi An.
What sets Minh Tam Jewelry apart as a top jewelry shop in Hoi An is its in-house handcrafted collections, featuring over 200 designs ranging from rings and bracelets to necklaces, all created in a minimalist yet refined style. Visitors can request name engraving or custom designs, typically ready within 1–2 days—perfect for those seeking a unique and meaningful souvenir. The shop also stands out for its reasonable prices and clear warranty policies, including free polishing services within 6 months of purchase.
Further information:
- Address: 62 Tran Phu, Minh An Ward, Hoi An City, Quang Nam
- Phone: 0905 789 123
- Price Range: From 200,000 VND – 1,500,000 VND depending on the product
- Google Review: 4.7/5 (based on 150 reviews)
PNJ Hoi An – 310 Ly Thuong Kiet Street
Unlike the rustic charm of the Old Town, PNJ Hoi An offers a modern and luxurious shopping experience, living up to the prestige of Vietnam’s leading jewelry brand. Strategically located on Ly Thuong Kiet Street, this jewelry shop in Hoi An is more than just a retail space—it’s a highlight for visitors seeking high-end shopping with professional service. Backed by over 30 years of experience in the fine jewelry industry, PNJ guarantees trust and authenticity for every customer.
PNJ Hoi An features exclusive collections of gold, silver, and gemstone jewelry, with over 40% of sales attributed to its popular feng shui-inspired line, catering to those seeking spiritual meaning through elegant design. Every piece is internationally certified, with GIA certification for gemstones and a commitment to using 18K or 24K gold. According to PNJ’s internal data, the Hoi An branch welcomes over 1,000 customers monthly—30% of whom are international tourists—thanks to its multilingual support and premium product quality.
A major advantage of PNJ Hoi An is its excellent after-sales service, including a 7-day exchange policy and lifetime free jewelry cleaning. The spacious, well-lit store and professional staff make it easy to browse a wide range of products—from everyday jewelry to intricate designs for special occasions.
Further information:
- Address: 310 Ly Thuong Kiet, Minh An Ward, Hoi An City, Quang Nam
- Phone: 1800 54 54 57 (PNJ nationwide hotline)
- Price Range: From 500,000 VND to 10,000,000 VND depending on material and design
- Google Review: 4.8/5 (based on 300 reviews)
Below is a summary table of the top 7 jewelry shops in Hoi An featured in the article above:
| Jewelry Shop | Estimated Price Range | Address | Highlights |
| TIME IS MONEY – Hoiana Resort & Golf | 1,000,000 VND – 20,000,000 VND | Ground Floor, Hoiana Resort & Golf, Thon Tay Son Tay, Duy Hai Commune, Duy Xuyen District, Hoi An City, Quang Nam | Features fine jewelry from Tiffany & Co., Cartier, Chanel; exclusive CRONUSART watches made from carbon fiber; luxury setting within a resort—perfect for those looking for fine jewelry stores in Hoi An. |
| EM VietNam Jewelry | 500,000 VND – 5,000,000 VND | 168 Tran Phu, Minh An Ward, Hoi An City, Quang Nam | Specializes in high-quality Myanmar jade; over 500 handmade designs; in-depth gemstone and feng shui consultation—ideal for lovers of handmade jewelry Hoi An. |
| Lotus Jewellery | 300,000 VND – 3,000,000 VND | 82 Tran Phu (main); 57 Le Loi, Hoi An City, Quang Nam | Known for its lotus pendant collection; transparent fixed pricing; custom designs completed in 2–3 days. |
| Lac Viet Jewellery | 350,000 VND – 3,500,000 VND | 23 Hoang Dieu, Cam Chau Ward, Hoi An City, Quang Nam | Over 300 handcrafted designs; custom orders delivered in 24–48 hours; free repair service for tourists—great option for unique souvenirs Hoi An jewelry. |
| Jimmy Jewellery: JT’s Nguyen | 250,000 VND – 2,000,000 VND | Ground Floor, Fabric Market Souvenir Zone, 01 Tran Phu, Cam Chau Ward, Hoi An City, Quang Nam | Offers 150+ exclusive designs; express customization within 12 hours; personalized engraving from just 50,000 VND. |
| Minh Tam Jewelry | 200,000 VND – 1,500,000 VND | 62 Tran Phu, Minh An Ward, Hoi An City, Quang Nam | Features 98.1% pure silver; minimalist handcrafted designs; 6-month free polishing warranty. |
| PNJ Hoi An | 500,000 VND – 10,000,000 VND | 310 Ly Thuong Kiet, Minh An Ward, Hoi An City, Quang Nam | Leading national jewelry shop in Hoi An; feng shui jewelry makes up 40% of sales; certified GIA gemstones and 18K/24K gold; 7-day returns, lifetime cleaning service. |
Tips for Choosing the Right Jewelry When Shopping in Hoi An
Selecting the right jewelry not only enhances your personal beauty but also reflects your aesthetic taste and lifestyle. When browsing through a jewelry shop in Hoi An, keeping the following factors in mind will ensure a satisfying and personalized purchase.
1. Identify Your Personal Style and Purpose
Before purchasing any piece of jewelry, clearly define your personal style and the intended purpose. If you prefer an elegant and gentle look, opt for silver jewelry with minimalist, refined designs. On the other hand, if you want to express boldness and individuality, go for unique, avant-garde pieces that help you stand out. Understanding whether you need the jewelry for a party, professional setting, or everyday wear will also help you choose the most appropriate item.
2. Choose Materials and Colors That Complement Your Skin Tone
The material and color of jewelry can greatly influence how well it complements your skin tone, especially when shopping at a silver jewelry shop in Hoi An. For cool-toned skin, silver or platinum pieces highlight natural beauty, while warm-toned skin pairs beautifully with gold or rose gold. Gemstones should also be selected based on shades that enhance your complexion to maintain balance and visual appeal.
3. Check Quality and Product Origin
When buying jewelry in Hoi An—especially high-value items—it’s essential to verify product quality and origin. Always ask the jewelry shop in Hoi An to provide a certificate of authenticity, along with information on gemstones, metals used, and sourcing. This ensures you’re getting a genuine, high-quality piece while avoiding counterfeit or subpar products.
4. Read Customer Reviews and Recommendations
Before choosing a jewelry shop in Hoi An, read through customer reviews and feedback to gauge product quality and service. For instance, TIME IS MONEY at Hoiana Resort & Golf is frequently praised for its stunning designs, premium quality, and fair pricing. Their knowledgeable and friendly staff also contribute to a pleasant and trustworthy shopping experience.
Conclusion
We hope this article has provided you with a detailed overview of the most outstanding jewelry shops in Hoi An, where you can discover exquisite and meaningful pieces.
To make your journey in Hoi An even more fulfilling, don’t forget to visit TIME IS MONEY at Hoiana Resort & Golf – a luxurious destination near the ancient town. More than just a jewelry shop in Hoi An, it offers a premium shopping space featuring high-end collections from world-renowned brands. It’s the perfect place to unwind while discovering stunning jewelry pieces that elevate your personal style.
